The editor's objective was to create a high-end, luxurious magazine with large full bleed images that would simply blow you away. This project was something he'd been wanting to accomplish for a very long time.
Exclusive "key" sections were created with this in mind as well as several feature pages throughout the 84 page magazine. In order to produce this magazine, After Dark Creative took the lead which included all creative, organizing the sales reps and their clients designs, dealing directly with the printer on all pre-press elements, and the final proofing process before print. After Dark Creative also provided a very strong website presence, which included flash elements with an online version of the magazine in flip format. We included a modern horizontal media kit with key selling features and all the organized sales data.
